House of H’s recipe for success
May 18, 2018
Instrument of Change
May 18, 2018
Adopting the Trashtag
The #zerowaste movement, first launched on Instagram, is 800 000 posts strong and counting. As South Africans join the eco-revolution, the concept of recycling and banning waste is becoming part of our daily lives.
The commonalities among pictures tagged #zerowaste aren’t immediately apparent. A cocktail sports a glass straw. An outstretched hand holds a loaf of sourdough bread.
A pantry is stocked with a motley crew of glass jars containing pasta, rice, beans, grains and nuts. A kitchen counter still life features fresh vegetables, some peeping out from soft, cotton bags.
But in all of these images there’s an absence of something we’ve become so accustomed to, we forget to notice its existence: plastic.
